![BUILT LOGO](https://odabranding.com/imager/images/Latest/25438/BUILT_LOGO_bc9e4c42e52fd22ff41eda620350ec20.jpg)
Launching soon: Built
We helped the brilliant people at Built.com to build a new brand proposition, identity and tone of voice aimed at talking to a new breed of builder. Breaking the rules of the building supplies category this brand doesn’t behave like your traditional merchant, but rather a responsive online partner. The new ‘site’ is coming soon but here’s a sneak peak at the identity.