Latest Launch: The Leading Edge

Our friends at The Lead­ing Edge came to us to help them to bring some order to their brand think­ing, and cre­ate some brand assets includ­ing their cre­den­tials, web­site and process.

They had brand guide­lines but they need more, they need­ed real assets. We helped them define their brand blue­print, and cre­ate an way to talk about their process as well as the tool and visu­al assets. Then we cre­at­ed a sim­ple com­pelling sto­ry­line and website.

Check out the web­site here at https://​the​leadingedge​.com